Enjoy the benefits of nature while taking care of your smile with Colgate Elixir Cool Detox Toothpaste. This fluoride toothpaste is Colgate's first toothpaste with a blend of natural extracts like activated charcoal and coconut. And thanks to the Fresh FX technology, you will experience a fresh, cooling feeling that lasts 10 times longer than conventional toothpaste with fluoride. This charcoal toothpaste gently removes impurities and leaves you with a beautiful, healthy smile.